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November 24, 2008
Posted by Kelly Rusk

5 Tactics land a job using social media (plus tips to do it right)

Times are tough right now and only getting tougher. This means finding a job right now amidst mass layoffs and a tanking economy is definitely not easy. But I’m saying fret not, and use the power of social media to land a new gig. Whether you’re looking for a job *in* social media or a [...]

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Posted Under public relations social media tools of the trade

May 30, 2008
Posted by Kelly Rusk

Protecting your brand? From what? The brand police???

Unless you’re in consumer-packaged goods or fashion, you probably worry too much about your brand. Especially if your efforts are focused online, you most definitely are worried too much about your brand. Now I will admit I *could* sit on both sides of this argument, but my real peeve is pulling the “brand” card like [...]

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Posted Under marketing random social media